Here at Vogue Runway, we’ve gotten in the habit of documenting each summer’s most popular (and most curious) items and trends. It’s an exercise solely for the months of June, July, and August, when the heat, the late sunsets, the summer Fridays, and the Aperol on tap come together to bring out our boldest, most experimental selves, buoyed by the fact that we aren’t physically weighed down by coats and heavy layers.?Only on an 80-degree afternoon can you wear the perfect outfit and snap the perfect photo of it in the park without even trying: The sun is shining, the trees have bloomed, your dress is catching the breeze, and you don’t even have a jacket to take off! If you happen to find yourself on a sailboat or vacationing in Lake Como, even better.
These endless photo ops create the ideal environment for “viral” fashion items to emerge.?In 2018, for instance, everyone was ’gramming heart-shaped sunglasses, bike shorts, and enormous straw hats; meanwhile, 2017 was the summer of PVC sandals, beaded bags, and high-cut swimsuits. All of those items have remained hot well into 2019. Swimsuits are still winking at the ’80s, stretchy shorts have officially replaced pants, and it’s still pretty hard to score a pair of Maryam Nassir Zadeh’s plastic wedges. Chalk it up to the virtual immortality of an Instagram photo: Once it’s out there, it can serve as #inspo for years to come, revived every time someone new decides to give it a whirl.
This summer isn’t over yet (phew!) but the season’s It items have more or less crystallized. In the past, our lists have felt like a grab-bag of random trends and statement pieces, but after assembling this year’s group—a task that required days of scrolling through our feeds, revisiting bookmarked photos, and taking an informal poll around the office—many of the pieces actually felt connected. They almost read like a starter pack for the “look” of the summer: one that’s wanderlust-y, colorful, and a little psychedelic, with notes of?Midsommar?and lots of influence from the wellness boom.?There are a few wildcards in the mix, too, including a pretty impractical embellishment and an outdated accessory that’s suddenly been co-opted by the Instagram set. Scroll through our full list below, plus a few suggestions if you’re in the mood to shop.